Have you noticed how most blogs give away a free eBook, report or white paper to new subscribers? That’s because giving something away increases your blog traffic by encouraging people to subscribe and become loyal readers.
It also makes people want to tell their friends and online networks about your blog because it has something valuable to offer.
If you haven’t developed a free product you can give new subscribers you need to put that at the top of your list but it’s not the only way to increase your blog traffic.
This post was inspired by a new website called Personal Development Free. It was set up by Dirk de Bruin (his friends call him Diggy) to help him, and other personal development bloggers, showcase their free products and build their subscribers faster.
Diggy’s idea and the site he’s created perfectly embody the blogging tips I’m sharing below so I hope you’ll check out Personal Development Free, grab a few freebies that take your fancy and find some more interesting bloggers.
1. Band together with other bloggers
Blogging is much easier with a team of supporters. A blogging buddy is essential to keep you motivated and on track but a team of other bloggers are even more powerful to help you spread the word further and faster.
Form a Google Group or create an invite only Facebook page, ask other bloggers to join you then see who actively engages and is a genuine team player.
2. Be innovative
Think of new ways to help people spread the word.
While there are plenty of tried and tested ways to increase your blog traffic like guest posting, there are still many new ways that no one has ever tried before and even some old ways like simply asking people to share your posts that can be improved on.
3. Widen your blogging network
In life and in social media there comes a time when you want to stop meeting new people. Sometimes we all think we already have enough friends, more than we can keep track of and stay in contact with so what’s the point in having any more?
Forget that because some friends will come on the radar then disappear, others will sneak up on you from nowhere and be the ones that stick around for years to come. But you’ll never know who’s who unless you open your mind to possibility and make yourself available to everyone to begin with.
So open your mind and heart to meeting more people and never stop widening your network. The wider your circle the more potential readers you can reach.
4. Broaden your perspective
People get very caught up in their blogging niche but life isn’t just about travel or fishing or fashion.
Of course, you’ll naturally want to spend time with other bloggers in your niche but make sure you broaden your perspective and find time for bloggers and blogs outside your niche.
No one is focused on one topic all the time so readers who like travel may also have an interest in fishing and/or fashion.
5. Invest in your blog
You have to spend money on your blog. At least on a domain name and a decent logo and preferably on a unique blog design.
The more you invest in your blog the more you should get out of it although don’t invest too much to begin with until you’re really sure of your topic and your goals. For a new business $3,000 should be enough to help you set up a good blog which will stand the test of time and offer a good return on your investment.
6. Go the extra mile
Every overnight success, every well-known business person, writer or blogger has put in hundreds of hours of work to attain that success. You’ll have to too because if you’re not ready to go the extra mile someone else will.
7. Throw in some free stuff
If you haven’t already developed a free product you can give away to your readers now’s the time. It doesn’t need to be big, new or costly. You can create a simple eBook based on some of your most popular posts or a short email course with the information your readers need most.
If you need ideas or motivation to get you moving head over to Personal Development Free and check out the fantastic free products. I hope you’re as inspired by Diggy’s attitude to blogging, business and life as much as I am.
Have you got any questions, concerns or other tips to increase blog traffic? I’d love to read them in the comments.